Corporate director and strategic advisor to CEOs
A former CEO at your table.Not another report.
I work with the leaders of growing SMEs on the decisions that shape the company: strategy, go-to-market, growth. With the perspective of someone who has sat in that chair.
Fig. 01Background
I ran companies before advising them.
Before working alongside leaders, I was an entrepreneur and a CEO. I lived through hypergrowth, raised two financing rounds and took part in two exits.
I know what it means to carry the vision in the morning and the execution in the afternoon. That is the perspective I bring to the table.

- Governance
- Advisor, Innoptech
- Education
- eMBA, Université LavalIncluding a Babson College component
- Education
- LEADERS microprogram, Université Laval
- Ecosystem
- Entrepreneur in residence, Le CAMP
- Ecosystem
- Commercialization expert, Persévérance Entrepreneuriale
Fig. 02Roles
Three seats at the table.
Depending on the company's stage and what is at stake, I take one of these three seats.
On the board
A director's seat. An operator's eye at the table, not window dressing.
On the advisory board
An outside, candid view for companies that want to surround themselves with advisors before forming a board, or to round out the one they have.
Alongside the CEO
Strategic advisor to the CEO. Someone who has carried the same weight, for the calls that cannot be delegated.
Fig. 03Junior
I founded Junior.
Junior puts a strategy and go-to-market advisory method directly inside the Claude or ChatGPT your teams already use. Questions get answered the same day, with workshop-level rigour, without waiting for the next meeting.
A mandate, not a subscription.
Fig. 04Getting in touch
A decision that can't wait for the next board meeting?
Describe the issue in a few lines. I read every request myself and reply with what I suggest next.